• Company Name : Social Pumpkin, Seven Seas Hotel
• Industry : Hospitality
• Function : Marketing
• Role : Entry
• Past Experience : 0-2 Years
• Job Location : Delhi
• Skills : Teamwork, Communication
• Job Type : It's a Desk Job
• Clients to Manage : Internal
• Capacity : Team Role
• Yearly Salary : INR 1.8 - 2.4 L.P.A
• Working Days : 6 Days Monday - Saturday
• Work Time : 9:30AM-6:30PM

Role Overview: As a Brand Strategist, you will play a pivotal role in developing and executing brand strategies that resonate with target audiences. You will craft compelling narratives, create detailed content calendars, and collaborate with cross functional teams to ensure cohesive messaging across all touchpoints. This role requires a strong aptitude for copywriting, content planning, and staying ahead of industry trends to upskill brands. The candidate should also excel in client servicing and understand the technical aspects of digital marketing. Key Responsibilities: 1. Brand Strategy Development: - Conduct market research and competitive analysis to identify brand positioning opportunities. - Develop brand strategies that align with client goals, market trends, and evolving industry standards. 2. Copywriting: - Create persuasive and engaging copy for various channels, including websites, social media, email campaigns, and advertising. - Ensure all content adheres to the brand’s tone, voice, and messaging guidelines. 3. Content Calendar Management: - Develop and manage comprehensive content calendars tailored to client objectives. - Collaborate with designers, writers, and other team members to ensure timely content delivery. 4. Trend Analysis and Upskilling Brands: - Stay updated on industry trends, tools, and best practices to provide clients with innovative solutions. - Proactively suggest improvements and strategies to help clients stay competitive in their markets. 5. Client Collaboration and Servicing: - Serve as a key point of contact for clients, providing updates on project progress and incorporating their feedback. - Build and maintain strong client relationships to ensure long-term success and satisfaction. 6. Technical Integration: - Understand the technical aspects of digital marketing, including analytics, SEO, and paid media. - Collaborate with technical teams to ensure strategies are effectively implemented. 7. Performance Analysis: - Monitor and analyze campaign performance, providing insights and recommendations for improvement. - Adjust strategies based on data and client feedback to ensure optimal outcomes. Key Skills and Qualifications: 1. Core Skills: - Strong copywriting and storytelling abilities. - Proficiency in developing content calendars and managing content workflows. - Familiarity with social media platforms, SEO, and content marketing strategies. 2. Soft Skills: - Exceptional communication and presentation skills. - Strong organizational skills with the ability to manage multiple projects simultaneously. - Creative thinker with a strategic mindset. - Ability to build and maintain strong client relationships.

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